The Earthshot Prize Finalists 2023 - YouTube Film Series.
My role: I worked with Silverback, the studio behind Blue Planet and Planet Earth, as well as Little Dot Studios, to produce the series of YouTube films that introduced the 15 new Earthshot Prize Finalists of 2023.
With rich storytelling and stunning cinematography, the films introduced the finalists and their groundbreaking solutions to help repair our planet, whilst also utilising YouTube-first editing techniques to attract The Earthshot Prizeโs target Gen Z and millennial audience.
Aided by a robust paid media strategy, the films garnered over 1.1M views.
Client
The Earthshot Prize